nike, adidas, puma management positions in three companies
1. NIKE's corporate culture to understand: Nike does not sell shoes, it is a way of life, which is key to its success. This flag is the incentive for the people, and the philosophy behind the energy and determination, is that everyone concerned, whether you are not athletes. Nike uses a motivational type of language to inspire consumers. No matter who you are, your hair or skin color is what you suffered physical or social life, what limitations, Nike convince consumers that you can do this. It tells people to pick ourselves up, seize the steering wheel of life and action. In the desire to have a level playing field, allowing people not only in sports but in every aspect of life, both short and long of a dispute. This can be traced back to the early American pioneer spirit, and their desire for success. Nike is undoubtedly the great American dream of global marketing and to promote their work ethic; Nike tells its customers, if you are determined to struggle hard, you will excel, to conquer all. Borrowed by such methods, namely the use of people eager for success, Nike has created its own kind of personality and attitude. Through clever use of a very simple ad Miaoju, it succeeded in an attitude to life into the commodities it. Dissemination of promotional activities and establish a new sporty and stylish image of Nike, in advertising hired a like Andre? Agassi, Martin? Jackson and Michael? Sports stars like Michael Jordan. In 1988, for the huge consumer base, Nike will be the UK's competitive spirit into one by one and easy to remember slogan just do it, the new generation of advocates through the way of life succeeded in capturing the performance of the market, sales Meng increase. This flag has become a popular fashion symbol and swept the world. 2. NIKE familiar with the history of: ● 1972 年, NIKE company was officially established. NIKE by its predecessor, the current CEO Phil? Knight and Bill? Bowerman's Blue Ribbon Sports coaches investment company.
● 1973, the nation's 2,000 meters to 10,000 meters race records creator of Perry? Fangting Cheng is the first to wear NIKE shoes track and field athletes.
● 1978 year, NIKE International was officially established. NIKE shoes began to enter Canada, Australia, Europe and South America and other overseas markets.
● 1979 years. The first use of patented air-cushion technology Thaiwind NIKE running shoes born. NIKE clothing line first began to be launched.
● 1980 year, NIKE entered China in Beijing set up its first liaison office NIKE production. After, NIKE adhering to the in China have made rapid progress.
● 1996, the officially established a wholly owned subsidiary of China?? NIKE (Suzhou) Sports Goods Co., Ltd., headquartered in Shanghai and in Beijing, Guangzhou Branch (Hong Kong, also in January 2002 as a branch into China).
● 2002 year 5 mouth, NIKE NIKE held across the country began to fight Scorpion 3 on 3 match, hundreds of young people support the team in Guangzhou, Shanghai and Beijing are competing for medals in three levels of 14,16,18 years old. This is the NIKE company made to the development of Chinese youth sports another undertaking.
● 2002 year 7 mouth, NIKE invited to be known as
● 2002 year 8 months, Nike will sponsor a group of representatives of American basketball culture,
● 2002 year 7 mouth NIKE invited to be known as donated to the Chinese Basketball Association rebounds. August 2002, Nike will sponsor a group of representatives of American basketball culture,
In China, NIKE companies not only support the development of China, is also concerned about the development of young people, launched the Junior Super Cup, 4 of 4 Junior Open and other activities. Nike's focus on communication effects of advertising, the Nike brand by all the love, the rapid growth. Nike's early work focused primarily on promotional advertising products, technology, because it was brand positioning, competitive athletes in the formal market. Of course, some recreational runners and people who exercise to buy Nike shoes, one for comfort, but also because the Nike campaign: who owns Nike, will come to understand the sport! That have a certain impact on consumers. Nike ads during this period but can not be called a real sense of communication, communication Nike ads in its
80's, Nike products began to enter from the athletic field and gymnasium homes of ordinary people (especially teenagers). Nike sports must not lose the regular traditional market circumstances, to maximize the attractiveness of Nike ads, this must be like Nike, Levi brands (the leading brand of jeans), become an integral part of youth culture and status symbol. Nike's two completely different market operations, it faces the challenge is in adapting popular sports achievements of awareness and information on how to achieve balance and consistency, Nike began to rethink its advertising strategy.
1986, a Nike promotional advertising inflatable insole is a real breakthrough, Nike, in advertising the film with a new idea, not by blindly promote technical performance and advantages of the usual way, but by the representatives and well-known symbol of hippies playing the famous Beatles song to meet the newly emerging wind of change exercise and the time fashion, so refreshing. Nike has been using the original journal as the main advertising media, athletic players to pass the product information, but since then, mainly Nike TV ad as new developments in its product market.
Nike's ad was very successful political reform, first of all reflected in the company's rapid growth in market share: more than Reebok to become the U.S. athletic footwear market, the new world leader. Nike's long-term rivals like Nike, Reebok has had the same communication style rather than emphasis on product features, while Reebok switch to the company as an advertising agency Chiat Day, who had been a burst of mid-80s Nike's agents in an attempt to revive the former glory. However, the style of Nike products, and benefits have been accounted for in the minds of consumers unshakable position.
Reform has won the advertising market and its consumers, but more important is Nike's change, gradually mastered the art of advertising communication, developed his own unique advertising ideas and strategies to be dedicated to communication, rather than sales demand. This strategy and the majority of U.S. companies advertising strategy is fundamentally different, but it is this unique strategy and approach, making the breeze in the Nike continued success in the marketplace, the rapid growth.
Nike to expand the first breakthrough in the youth market, the market, consumers in this market there are some common characteristics: love of sports, revered heroes, Starchaser strong sense of hope that the subject of attention, thinking, active, imaginative and full of dream. This feature for young consumers, Nike have been with some famous, popular sports stars by signing, such as Michael Jordan, Charles Barkley, Andre Agassi, Eric Cantona, etc, they become brilliant film Nike commercial communication In the commercials, Jordan (Michael Jordan) and another by the popular cartoon character Baggs ? Benny (rabbit Jordan) have appeared in the film. Advertising lens is beginning to cave Benny is sound asleep, suddenly ground to a strong vibration uploaded to Benny woke up, he climbed out of holes you'll see that the four guys playing basketball, Benny complain about a few ten days, but by those who attack them to Benny as a ball thrown in the air blows, Benny shouted: , came to help his friend rabbit Jordan a basketball cartoon battle begins ... ... the TV commercials in the picture, almost no Nike products, statement In addition,Nike Chaussures, the 90's also designed to promote Nike, a computer game, so that participants can be number one in the game with Michael Jordan play basketball together. Nike grasp teenager preaching hate, independent sense of enhanced features, and give full play and to meet their imagination and self-awareness, from the Nike Jordan shoes, Commodities spleen image depicting deeply rooted in the hearts of customers.
Nike advertising agency W & K's program director Chris Riley Nike and Reebok contrast ad after comments: will say: 'Reebok idea hit me again, they used to sell sports and health advertising. '; But the way they talk about the Nike ad is very different:' You see those guys again in the Nike money squandered it! Do not get how they manage their own advertising expenses. 'This means that they understand us, know that Nike could have the traditional marketing-oriented advertising. There is no doubt that Nike ad for the youth market has reached a series of purpose, the recognition by the education young customers, and it is the battle for the market they are the most authoritative referee.
Many people believe that communication is the art of the Nike ad But that is not the case, played a fundamental role in the form of communication but not the content, and consumers in the advertising heart to heart conversation! Nike advertising communication has thus been a strong response from consumers can make good effect. Nike for sports enthusiasts in the consumer groups, its communication and audio-visual content to the public at pains to pass this information: Nike and the sports world as much as you So Nike advertising the film show is a real objective of the sports world. In a baseball hero Po ? Jordan as a series of humorous ads advertising Jordan hip injury, can not play competitive sports had to say goodbye, Po Jordan lost the advertising value, under normal circumstances, the lifting of the contract, the U.S. business community is only right and proper approach. Nike is not so, and continue to work with him in commercials, a move with young consumers have a strong resonance: Nike, as we will not abandon an unfortunate old hero.
In another example, Nike hired Nike did not hide to cover them, it created a TV commercial film, the protagonist is Kongwu vicious Buckley, beat opponents in the game, pulling rotten boards ... ... sports fans to see the film will have the same feeling: He is such a Buckley. So between Nike and consumers have good communication, this communication time and again to strengthen continuously resonate with consumers, 'and eventually become the Nike and its brand loyal customers
Nike ads in the female market is imaginative, endless charm. Nike Reebok late into the female than the market, partly because of Nike Air technology revolution that its advertising theme for the men, and if at the time, in turn attract women, then men's market is bound to undermine the growth momentum. Nike has been corrected in time management was in California for some of the promotions, the company that the activities go beyond the company's intent. Company managers do not want to harm themselves as a technologically advanced, the courage to create the first of the sporting goods company's good reputation and become a feminine fashion products company.
When the Nike men in the youth market and a firm foothold on the market after the female market instead focused on attacking firepower. Creative program planner, Ms. Janet, and Charlotte used two methods to self-understanding of the situation and the inner world of women, to women and women of the Advertising works with contrasting black and white images, the background is highlighted above the intertwined with one word
In your life, some people always think you can not do this or can not do that. In your life, someone always says you're not good enough is not robust enough talent, not their height and weight you not said physical not and will not make a difference. They always say you can not, your life, thousands of times they will quickly and firmly say you can not, unless you prove your line.
Advertising is available on the women's favorite lifestyle magazine. Unlike the ad text is a sporting goods sales demands, more like a female heart confession, advertising reflects the true character of Nike ads: communication, rather than stimulation. This hugely successful ad, ads published, the company switchboard room phone ringing constantly, and many customers call to talk to women, said: now on only buy Nike because you understand me. 80 women in the market late Reebok Nike weaker than the situation fundamentally changed. The results show that, in this market, the reference rate of the Nike brand and reputation over Reebok.
Nike in just two or three decades, a small shoe by a simple dominant company's growth for the industry, from the little-known today renowned the world over (well-known in the United States almost 100%), Nike marketing attributed to the hardwork spread. 3. Education: MBA Management, has 10 years of effective resume! 4. Overnight for at least four foreign languages must be fluent in English, French.
detailed description of adidas management positions: 1. ADIDAS understand the corporate culture: In the world of sporting goods, adidas has represented a special kind of status symbol, and this symbol was called the Founded in 1948, adidas athletes helped create numerous success, the achievements of many great achievements. Therefore, adidas also be said that people trust and respect of a collection of the best example.
adidas founder Adi? Dassler my shoe is not only a highly skilled home, but also the movement of a sporting family, his dream is In this concept, Adi? Dassler in 1920 designed the first pair of sports shoes, because of his constant research and development, the shoes he designed the favorite by many top players, not only in the Olympic Games in Moscow, and Since then, gold reputation in the sports arena. Recognition in the community under, Adi Dassler founded adidas in 1948 the brand, and his many years of experience in footwear, shoes side by using three lines of sports shoes, more fit players found the foot into the design of the new shoes , so the adidas brand is the first three lines of the shape of shoes in 1949 would show in the world. Since then, people will continue in the sports arena to see the
Especially in world football, adidas suffered the support is no more a sporting goods firm can match. Especially when the first pair of spikes adidas released after also by the top and the support and love, and from 1974 World Cup held in West Germany, 80% of the players have played can be selected that time adidas shoes adidas power in world football. France in 1998 World Cup, host France is a superior performance by virtue of adidas shoes, play a level of super strength, beat master won the championship, the French star Zidane also won the 1998 Mr. World title, once again proved adidas three lines of victory,
2. Adidas familiar history: 1920: Adi? Mr. Dassler created the first pair of training with sports shoes.
1948: adidas brand the official registration.
1949: three stripes logo came.
1970: 1972: Shamrock signs come out.
1979: the world's most popular shoe 1985: 1988: adidas revolutionary 1991: launch of Equipment professional sports shoes and sports apparel new series.
1993: adidas invention 1994: launch of a revolutionary new product 1996: 1997: announced a merger to sell skiing, golf equipment, the company famous for Saila Meng.
2000: shouted 2002: launch of
2004: launch of 2005: Reebok merger movement vendor companies.
2006: launch of Beijing Olympic Organizing Committee January 24, 2005 announced here, Adidas (Suzhou) Co., Ltd. and Adidas - Salomon Group becomes partner of Beijing 2008 Olympic Games. Beijing Wang Wei, BOCOG Executive Vice President at the signing ceremony, the Beijing 2008 Olympic Games as a partner, Adidas for the Beijing 2008 Olympic Games, Beijing 2008 Paralympic Games staff and technical officials of all available sports equipment. Adidas sports clothing at the same time as the Chinese Olympic Committee partners, to participate in the Torino 2006 Olympic Winter Games and Beijing 2008 Olympic Games the Chinese sports delegation will be dressed in Adidas sportswear. Ms. Sandrine president of Adidas Greater China, said: products to help athletes create success. The end of last year's Athens Olympics,Nike Tn Shoes, Adidas is the organization staff, volunteers and athletes from various countries provide about 140 million other pieces of equipment. Adidas motivate and wished the Chinese Olympic athletes held at home to win more on the 2008 Olympic Games gold medal, and this first-class advanced equipment. Education: MBA Management,Air Max TN Tissu, has 15 years of effective resume! 4. Overnight for at least six foreign languages must be fluent in English, French, Italian.
:
puma detailed description of management positions: 1. Understand the corporate culture PUMA: PUMA, is to represent the cool, rebellious and trends. However, some experts believe the brand, PUMA claims that he is leading this trend is a risky lifestyle practices. Because each trend can only be transient, when the product is no longer keep up with the trend of PUMA changes, its turnover and profits will decline. 2. Familiar with the history of puma Brother 1924 - Rudolf. Dassler (18-1974), the younger brother - Adolf. Dassler (1900-1978) to establish a The first pair of shoes in the family bathroom original design, inspired by a little wooden nails manufactured and patented.
Shoe factory was born in 1935 and began mass production, a single conflict between the brothers began.
1936 U.S. track and field athletes Jesse. Owens (1913-1980) wearing Dassler to run in the Berlin Olympics, winning seven gold medals; five bronze medals, broke two world records and three Olympic records.
Intensification of conflicts in 1948, the separation of brothers. Rudolf Dassler created the PUMA.
PUMA company was officially established, the birth of the first pair of shoes PUMA ATOM
1952 PUMA attention by the world renowned five states
1958 World Cup in Sweden, Brazil and Sweden, wearing PUMA boots championship. Uppers Brazil 1962, Chile is not only to win again, win the World Cup Pele colleagues the best players are all wearing the same shoes PUMA
1967 PUMA NO.1 mark the official birth, it is by the famous German cartoonist LUTZ BACKES designed Cougar
1968 Brothers also opened fire and ice, back opposite direction, and even wear the clothes of two brands of people have barriers
Pele in Mexico City in 1970, led his unit to Brazil's third directly! This time he wore the PUMA KING
Delivered in 1974, the Dutch football - Cruyff wears PUMA boots led his unit in Germany won the World Cup runner-up, and get the best player title.
Diego Maradona 1982 PUMA wearing boots in the World Cup debut.
Amin. Dassler invented the Navratilova in 1984, wearing PUMA sportswear get his career nine Wimbledon titles in the 5th.
Maradona in 1986 with his famous Transformation into a limited company the same year
PUMA 1993 years ago, U.S. football player, 30-year-old Jochen Zeitz was appointed President and Chairman of the Board PUMA. Which has taken a solid step in the long-term development plan.
PUMA in Hollywood in 1998, investment
In the same year signed by the acclaimed German fashion designer Jil Sander first set of fashion and sports as one of the sports brand.
Serena Williams sponsored the same year and became an official sponsor of sweater.
In 1999 the first concept store in California, followed by the London, Rome, Tokyo, Boston. Frankfurt, Melbourne. The Place Beijing, Sanlitun
2000 signed supermodel CHRISTY TRULINGTON brand products NUALA Yoga Nuala (cloud ring) endorsement.
Lions of Cameroon in Africa the same year, the new and improved wearing PUMA sleeveless T shirt African Nations Cup appearance.
In the same year official sponsorship, and the field of Formula One racing, Ferrari, BMW 1 team Red Bull 2 Red Bull team
PUMA 2001, signed with the famous designer Yasuhiro Mihara, global offering of its stylish design alternative, MY Series features Signed in 2005 Michael Schumacher, Felipe Massa. And to provide family life clothing.
Design and fashion guru Neil Barrett Italian uniforms, PUMA the official sponsor of the Italian national team.
PUMA 2006 World Cup in Germany sponsored by the Italian team won the championship. Germany during the World Cup a total of 12 teams PUMA and services to provide competition.
(AD sponsored eight teams, NK sponsored 6)
In the same year, PUMA launched GOLF (Golf) series.
PPR Group in 2007 to become the biggest shareholder of PUMA. (PR marketing entity <> under the brand GUCCI MQUEEN YEL and other international brands)
Also signed a designer MQUEEN (as a discipline where Greece), on behalf of the
2008 PUMA into Regatta VOLVO, around 12 stations, the last stop is Qingdao, China .3. Education: MBA Management, 5 years of effective resume! 4. Proficient in at least three foreign languages must be proficient in English.
Other answer 1: Oh This is internal information of the web ... not much to the point of points you will be able to know the information of the
Other answer 2: You can use the company name in the 51.job search, but find the highest position is the manager.
(Editor: admin) Tags: adidas transported Site Search: adidas shoes advantage
● 1973, the nation's 2,000 meters to 10,000 meters race records creator of Perry? Fangting Cheng is the first to wear NIKE shoes track and field athletes.
● 1978 year, NIKE International was officially established. NIKE shoes began to enter Canada, Australia, Europe and South America and other overseas markets.
● 1979 years. The first use of patented air-cushion technology Thaiwind NIKE running shoes born. NIKE clothing line first began to be launched.
● 1980 year, NIKE entered China in Beijing set up its first liaison office NIKE production. After, NIKE adhering to the in China have made rapid progress.
● 1996, the officially established a wholly owned subsidiary of China?? NIKE (Suzhou) Sports Goods Co., Ltd., headquartered in Shanghai and in Beijing, Guangzhou Branch (Hong Kong, also in January 2002 as a branch into China).
● 2002 year 5 mouth, NIKE NIKE held across the country began to fight Scorpion 3 on 3 match, hundreds of young people support the team in Guangzhou, Shanghai and Beijing are competing for medals in three levels of 14,16,18 years old. This is the NIKE company made to the development of Chinese youth sports another undertaking.
● 2002 year 7 mouth, NIKE invited to be known as
● 2002 year 8 months, Nike will sponsor a group of representatives of American basketball culture,
● 2002 year 7 mouth NIKE invited to be known as donated to the Chinese Basketball Association rebounds. August 2002, Nike will sponsor a group of representatives of American basketball culture,
In China, NIKE companies not only support the development of China, is also concerned about the development of young people, launched the Junior Super Cup, 4 of 4 Junior Open and other activities. Nike's focus on communication effects of advertising, the Nike brand by all the love, the rapid growth. Nike's early work focused primarily on promotional advertising products, technology, because it was brand positioning, competitive athletes in the formal market. Of course, some recreational runners and people who exercise to buy Nike shoes, one for comfort, but also because the Nike campaign: who owns Nike, will come to understand the sport! That have a certain impact on consumers. Nike ads during this period but can not be called a real sense of communication, communication Nike ads in its
80's, Nike products began to enter from the athletic field and gymnasium homes of ordinary people (especially teenagers). Nike sports must not lose the regular traditional market circumstances, to maximize the attractiveness of Nike ads, this must be like Nike, Levi brands (the leading brand of jeans), become an integral part of youth culture and status symbol. Nike's two completely different market operations, it faces the challenge is in adapting popular sports achievements of awareness and information on how to achieve balance and consistency, Nike began to rethink its advertising strategy.
1986, a Nike promotional advertising inflatable insole is a real breakthrough, Nike, in advertising the film with a new idea, not by blindly promote technical performance and advantages of the usual way, but by the representatives and well-known symbol of hippies playing the famous Beatles song to meet the newly emerging wind of change exercise and the time fashion, so refreshing. Nike has been using the original journal as the main advertising media, athletic players to pass the product information, but since then, mainly Nike TV ad as new developments in its product market.
Nike's ad was very successful political reform, first of all reflected in the company's rapid growth in market share: more than Reebok to become the U.S. athletic footwear market, the new world leader. Nike's long-term rivals like Nike, Reebok has had the same communication style rather than emphasis on product features, while Reebok switch to the company as an advertising agency Chiat Day, who had been a burst of mid-80s Nike's agents in an attempt to revive the former glory. However, the style of Nike products, and benefits have been accounted for in the minds of consumers unshakable position.
Reform has won the advertising market and its consumers, but more important is Nike's change, gradually mastered the art of advertising communication, developed his own unique advertising ideas and strategies to be dedicated to communication, rather than sales demand. This strategy and the majority of U.S. companies advertising strategy is fundamentally different, but it is this unique strategy and approach, making the breeze in the Nike continued success in the marketplace, the rapid growth.
Nike to expand the first breakthrough in the youth market, the market, consumers in this market there are some common characteristics: love of sports, revered heroes, Starchaser strong sense of hope that the subject of attention, thinking, active, imaginative and full of dream. This feature for young consumers, Nike have been with some famous, popular sports stars by signing, such as Michael Jordan, Charles Barkley, Andre Agassi, Eric Cantona, etc, they become brilliant film Nike commercial communication In the commercials, Jordan (Michael Jordan) and another by the popular cartoon character Baggs ? Benny (rabbit Jordan) have appeared in the film. Advertising lens is beginning to cave Benny is sound asleep, suddenly ground to a strong vibration uploaded to Benny woke up, he climbed out of holes you'll see that the four guys playing basketball, Benny complain about a few ten days, but by those who attack them to Benny as a ball thrown in the air blows, Benny shouted: , came to help his friend rabbit Jordan a basketball cartoon battle begins ... ... the TV commercials in the picture, almost no Nike products, statement In addition,Nike Chaussures, the 90's also designed to promote Nike, a computer game, so that participants can be number one in the game with Michael Jordan play basketball together. Nike grasp teenager preaching hate, independent sense of enhanced features, and give full play and to meet their imagination and self-awareness, from the Nike Jordan shoes, Commodities spleen image depicting deeply rooted in the hearts of customers.
Nike advertising agency W & K's program director Chris Riley Nike and Reebok contrast ad after comments: will say: 'Reebok idea hit me again, they used to sell sports and health advertising. '; But the way they talk about the Nike ad is very different:' You see those guys again in the Nike money squandered it! Do not get how they manage their own advertising expenses. 'This means that they understand us, know that Nike could have the traditional marketing-oriented advertising. There is no doubt that Nike ad for the youth market has reached a series of purpose, the recognition by the education young customers, and it is the battle for the market they are the most authoritative referee.
Many people believe that communication is the art of the Nike ad But that is not the case, played a fundamental role in the form of communication but not the content, and consumers in the advertising heart to heart conversation! Nike advertising communication has thus been a strong response from consumers can make good effect. Nike for sports enthusiasts in the consumer groups, its communication and audio-visual content to the public at pains to pass this information: Nike and the sports world as much as you So Nike advertising the film show is a real objective of the sports world. In a baseball hero Po ? Jordan as a series of humorous ads advertising Jordan hip injury, can not play competitive sports had to say goodbye, Po Jordan lost the advertising value, under normal circumstances, the lifting of the contract, the U.S. business community is only right and proper approach. Nike is not so, and continue to work with him in commercials, a move with young consumers have a strong resonance: Nike, as we will not abandon an unfortunate old hero.
In another example, Nike hired Nike did not hide to cover them, it created a TV commercial film, the protagonist is Kongwu vicious Buckley, beat opponents in the game, pulling rotten boards ... ... sports fans to see the film will have the same feeling: He is such a Buckley. So between Nike and consumers have good communication, this communication time and again to strengthen continuously resonate with consumers, 'and eventually become the Nike and its brand loyal customers
Nike ads in the female market is imaginative, endless charm. Nike Reebok late into the female than the market, partly because of Nike Air technology revolution that its advertising theme for the men, and if at the time, in turn attract women, then men's market is bound to undermine the growth momentum. Nike has been corrected in time management was in California for some of the promotions, the company that the activities go beyond the company's intent. Company managers do not want to harm themselves as a technologically advanced, the courage to create the first of the sporting goods company's good reputation and become a feminine fashion products company.
When the Nike men in the youth market and a firm foothold on the market after the female market instead focused on attacking firepower. Creative program planner, Ms. Janet, and Charlotte used two methods to self-understanding of the situation and the inner world of women, to women and women of the Advertising works with contrasting black and white images, the background is highlighted above the intertwined with one word
In your life, some people always think you can not do this or can not do that. In your life, someone always says you're not good enough is not robust enough talent, not their height and weight you not said physical not and will not make a difference. They always say you can not, your life, thousands of times they will quickly and firmly say you can not, unless you prove your line.
Advertising is available on the women's favorite lifestyle magazine. Unlike the ad text is a sporting goods sales demands, more like a female heart confession, advertising reflects the true character of Nike ads: communication, rather than stimulation. This hugely successful ad, ads published, the company switchboard room phone ringing constantly, and many customers call to talk to women, said: now on only buy Nike because you understand me. 80 women in the market late Reebok Nike weaker than the situation fundamentally changed. The results show that, in this market, the reference rate of the Nike brand and reputation over Reebok.
Nike in just two or three decades, a small shoe by a simple dominant company's growth for the industry, from the little-known today renowned the world over (well-known in the United States almost 100%), Nike marketing attributed to the hardwork spread. 3. Education: MBA Management, has 10 years of effective resume! 4. Overnight for at least four foreign languages must be fluent in English, French.
detailed description of adidas management positions: 1. ADIDAS understand the corporate culture: In the world of sporting goods, adidas has represented a special kind of status symbol, and this symbol was called the Founded in 1948, adidas athletes helped create numerous success, the achievements of many great achievements. Therefore, adidas also be said that people trust and respect of a collection of the best example.
adidas founder Adi? Dassler my shoe is not only a highly skilled home, but also the movement of a sporting family, his dream is In this concept, Adi? Dassler in 1920 designed the first pair of sports shoes, because of his constant research and development, the shoes he designed the favorite by many top players, not only in the Olympic Games in Moscow, and Since then, gold reputation in the sports arena. Recognition in the community under, Adi Dassler founded adidas in 1948 the brand, and his many years of experience in footwear, shoes side by using three lines of sports shoes, more fit players found the foot into the design of the new shoes , so the adidas brand is the first three lines of the shape of shoes in 1949 would show in the world. Since then, people will continue in the sports arena to see the
Especially in world football, adidas suffered the support is no more a sporting goods firm can match. Especially when the first pair of spikes adidas released after also by the top and the support and love, and from 1974 World Cup held in West Germany, 80% of the players have played can be selected that time adidas shoes adidas power in world football. France in 1998 World Cup, host France is a superior performance by virtue of adidas shoes, play a level of super strength, beat master won the championship, the French star Zidane also won the 1998 Mr. World title, once again proved adidas three lines of victory,
2. Adidas familiar history: 1920: Adi? Mr. Dassler created the first pair of training with sports shoes.
1948: adidas brand the official registration.
1949: three stripes logo came.
1970: 1972: Shamrock signs come out.
1979: the world's most popular shoe 1985: 1988: adidas revolutionary 1991: launch of Equipment professional sports shoes and sports apparel new series.
1993: adidas invention 1994: launch of a revolutionary new product 1996: 1997: announced a merger to sell skiing, golf equipment, the company famous for Saila Meng.
2000: shouted 2002: launch of
2004: launch of 2005: Reebok merger movement vendor companies.
2006: launch of Beijing Olympic Organizing Committee January 24, 2005 announced here, Adidas (Suzhou) Co., Ltd. and Adidas - Salomon Group becomes partner of Beijing 2008 Olympic Games. Beijing Wang Wei, BOCOG Executive Vice President at the signing ceremony, the Beijing 2008 Olympic Games as a partner, Adidas for the Beijing 2008 Olympic Games, Beijing 2008 Paralympic Games staff and technical officials of all available sports equipment. Adidas sports clothing at the same time as the Chinese Olympic Committee partners, to participate in the Torino 2006 Olympic Winter Games and Beijing 2008 Olympic Games the Chinese sports delegation will be dressed in Adidas sportswear. Ms. Sandrine president of Adidas Greater China, said: products to help athletes create success. The end of last year's Athens Olympics,Nike Tn Shoes, Adidas is the organization staff, volunteers and athletes from various countries provide about 140 million other pieces of equipment. Adidas motivate and wished the Chinese Olympic athletes held at home to win more on the 2008 Olympic Games gold medal, and this first-class advanced equipment. Education: MBA Management,Air Max TN Tissu, has 15 years of effective resume! 4. Overnight for at least six foreign languages must be fluent in English, French, Italian.
:
puma detailed description of management positions: 1. Understand the corporate culture PUMA: PUMA, is to represent the cool, rebellious and trends. However, some experts believe the brand, PUMA claims that he is leading this trend is a risky lifestyle practices. Because each trend can only be transient, when the product is no longer keep up with the trend of PUMA changes, its turnover and profits will decline. 2. Familiar with the history of puma Brother 1924 - Rudolf. Dassler (18-1974), the younger brother - Adolf. Dassler (1900-1978) to establish a The first pair of shoes in the family bathroom original design, inspired by a little wooden nails manufactured and patented.
Shoe factory was born in 1935 and began mass production, a single conflict between the brothers began.
1936 U.S. track and field athletes Jesse. Owens (1913-1980) wearing Dassler to run in the Berlin Olympics, winning seven gold medals; five bronze medals, broke two world records and three Olympic records.
Intensification of conflicts in 1948, the separation of brothers. Rudolf Dassler created the PUMA.
PUMA company was officially established, the birth of the first pair of shoes PUMA ATOM
1952 PUMA attention by the world renowned five states
1958 World Cup in Sweden, Brazil and Sweden, wearing PUMA boots championship. Uppers Brazil 1962, Chile is not only to win again, win the World Cup Pele colleagues the best players are all wearing the same shoes PUMA
1967 PUMA NO.1 mark the official birth, it is by the famous German cartoonist LUTZ BACKES designed Cougar
1968 Brothers also opened fire and ice, back opposite direction, and even wear the clothes of two brands of people have barriers
Pele in Mexico City in 1970, led his unit to Brazil's third directly! This time he wore the PUMA KING
Delivered in 1974, the Dutch football - Cruyff wears PUMA boots led his unit in Germany won the World Cup runner-up, and get the best player title.
Diego Maradona 1982 PUMA wearing boots in the World Cup debut.
Amin. Dassler invented the Navratilova in 1984, wearing PUMA sportswear get his career nine Wimbledon titles in the 5th.
Maradona in 1986 with his famous Transformation into a limited company the same year
PUMA 1993 years ago, U.S. football player, 30-year-old Jochen Zeitz was appointed President and Chairman of the Board PUMA. Which has taken a solid step in the long-term development plan.
PUMA in Hollywood in 1998, investment
In the same year signed by the acclaimed German fashion designer Jil Sander first set of fashion and sports as one of the sports brand.
Serena Williams sponsored the same year and became an official sponsor of sweater.
In 1999 the first concept store in California, followed by the London, Rome, Tokyo, Boston. Frankfurt, Melbourne. The Place Beijing, Sanlitun
2000 signed supermodel CHRISTY TRULINGTON brand products NUALA Yoga Nuala (cloud ring) endorsement.
Lions of Cameroon in Africa the same year, the new and improved wearing PUMA sleeveless T shirt African Nations Cup appearance.
In the same year official sponsorship, and the field of Formula One racing, Ferrari, BMW 1 team Red Bull 2 Red Bull team
PUMA 2001, signed with the famous designer Yasuhiro Mihara, global offering of its stylish design alternative, MY Series features Signed in 2005 Michael Schumacher, Felipe Massa. And to provide family life clothing.
Design and fashion guru Neil Barrett Italian uniforms, PUMA the official sponsor of the Italian national team.
PUMA 2006 World Cup in Germany sponsored by the Italian team won the championship. Germany during the World Cup a total of 12 teams PUMA and services to provide competition.
(AD sponsored eight teams, NK sponsored 6)
In the same year, PUMA launched GOLF (Golf) series.
PPR Group in 2007 to become the biggest shareholder of PUMA. (PR marketing entity <> under the brand GUCCI MQUEEN YEL and other international brands)
Also signed a designer MQUEEN (as a discipline where Greece), on behalf of the
2008 PUMA into Regatta VOLVO, around 12 stations, the last stop is Qingdao, China .3. Education: MBA Management, 5 years of effective resume! 4. Proficient in at least three foreign languages must be proficient in English.
Other answer 1: Oh This is internal information of the web ... not much to the point of points you will be able to know the information of the
Other answer 2: You can use the company name in the 51.job search, but find the highest position is the manager.
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